This online discussion tackles the issue of data ownership and control. Participants debate whether it's possible to hold large tech companies accountable for their data practices, given their size and power. **Key Points:** * **Transparency is not enough**: Several participants argue that while transparency from companies like Facebook, Google, and Amazon is important, it’s not sufficient for holding them responsible. They need clear regulations that protect user privacy and grant users control over their data. * **“Shroud” vs. “Control”:** The discussion touches upon the concept of "shrouded" information access, where user data is used in complex ways they don't understand. Participants argue for a system where users have direct control and understanding of how their data is used. * **Who are the "heroes"?:** There's disagreement about who qualifies as a "hero" or trustworthy entity regarding data management. Some participants express skepticism about relying on companies to act in users' best interests, pointing to potential biases and conflicts of interest. * **Importance of Data Control:** Participants stress the importance of users having the right to control their own data and decide how it is used. This involves understanding what data is collected, for what purposes, and by whom. * **Skepticism towards Data Governance**: There's a sense that companies like Facebook and Google might not be truly motivated by user well-being. The debate highlights concerns about potential manipulation and exploitation of user data even by companies claiming to be “pro-user”.